Conducting Pricing Intelligence of Dental Clinics across the United Kingdom

Objective & Scope

The client, a UK-based dental clinic, wanted to understand the private pricing for 12 specific dental treatments offered by its competitors across its clinic locations in the United Kingdom. For this, it sought Benori’s support to: Create a list of competitors, working around its ~380 locations, and map the largest competitors based on their reviews and services Conduct secondary research on selected competitors to understand the price points of the treatments specified

Approach

Mapped a list of around ~380 clinic locations by leveraging geospatial data in Google Maps through automation Applied automated web intelligence workflows to visit the websites of selected competitors and identify their pricing-related sections and procedure fees Created a standardized pricing dataset for 12 treatment procedures using LLMs by standardizing extracted information across clinics to enable accurate like-for-like comparisons Delivered a benchmarking dashboard summarizing price trends across competitor clinics

Impact

The detailed insights helped the client to:​ Gain an understanding of the treatment timelines, delivery formats, and payment terms of the competitors Conduct a pricing analysis of competitors across each strategic dental clinic location to develop business development strategies

Providing a 360° View of Life Insurance Business in an Automated Single Interface

Objective & Scope

The client, a leading private life insurer in India, wanted to optimize the data collection process from the life insurance public disclosure portal and develop a single application that provides a 360-degree view of the KPIs for the industry and its competitors. For this, it sought Benori’s support in: Automating the quarterly data collection process Developing an interactive dashboard to visualize data for tracking indicators quarterly and identifying areas that have scope for improvement

Approach

Built an end-to-end Power BI application to give the client a 360° view of the life insurance business in a single automated interface. The solution consolidated competitor KPIs such as premiums and expenses, supported by a structured solution design, data enablement, and visualization. Data from PDFs was automatically ingested into an Azure SQL Database for real-time insights, while Azure Functions enabled news integration via a hosted scraper. Governance and security were ensured through Page-Level Security with role-based access for different user groups.

Impact

The solution enabled the client to: Reduce the strategy team’s effort by 85% through the machine-driven approach and interactive user interface Establish a single source of truth for all data use cases, streamlining sales meetings, MIS/reporting, and internal discussions