Objective and Scope:
The client, a specialized offshore drilling company, wanted to explore the feasibility of entering the floating solar energy space. For this, the client wanted Benori’s support for understanding the global market landscape of floating solar, and making a go or a no-go decision based on:
- The current and future market scenario
- The entire value chain and the presence of various players across the value chain
- A detailed Porter’s five forces analysis to understand the market structure and the major decision-makers
Approach:
We conducted in-depth secondary research to analyze the value chain, market dynamics, and the major market players. Based on our research, we created a detailed, in-depth Porter’s five forces model that details the decision-making power of different stakeholders and the market structure. Also, we studied the various players and created their short profiles.
Impact:
The actionable insights helped the end client in:
- Understanding the market landscape and growth prospects
- Evaluate the key stakeholders and their decision-making power across the value chain
- Deciding on a go or no-go strategy
